Innovasion iqtisodiyot sharoitida marketing konsepsiyalarining mohiyati

Innovasion iqtisodiyot sharoitida marketing konsepsiyalarining mohiyati

Authors

  • Shoira Asamxodjayeva

DOI:

https://doi.org/10.5281/zenodo.14293125

Keywords:

marketing, innovatsiya, innovatsion mahsulot, marketing strategiyasi, samaradorlik, marketing modellari, D2C, reklama.

Abstract

Maqolada marketing konsepsiyalarining mohiyati o‘rganilgan hamda bu konsepsiyalarning innovatsion iqtisodiyot
sharoitida korxona rivojiga ta’siri tadqiq еtilgan. Shuningdek, zamonaviy marketing munosabatlarining asosiy
modellari tahlil еtilgan. Ish so‘nggida mavzuga doir xulosa va tavsiyalar shakllantirilgan.

Author Biography

Shoira Asamxodjayeva

Toshkent Menejment va Iqtisodiyot Instituti,
Iqtisodiyot kafedrasi dotsenti v.b.

Published

2024-10-18

Issue

Vol. 2 No. 7 (2024): maxsus son

Section

Articles

License

Copyright (c) 2024 YASHIL IQTISODIYOT VA TARAQQIYOT

Creative Commons License

This work is licensed under a Creative Commons Attribution 4.0 International License.